The 1980s was a period of important expansion for the brand. The first boutique bearing the Sergio Rossi name opened in Ancona, soon followed by Turin, Florence, Rome, Brussels, New York, Los Angeles, and London. Between 1980 and 1999, an average of two boutiques were opened each year. The brand was also now closely linked to some of the leading design houses in the fashion industry, producing shoes for the collections of Dolce & Gabbana (from 1989 to 1999) and Azzedine Alaïa, among others.